Social media continues to shift. Even in the 12 months since my last social media column for Casino Journal, there…
With every consolidation, companies stand the chance that they will acquire brands that are completely different from their existing core.…
Each year, businesses invest millions of dollars in talent acquisition. Did you know that nearly one third of new employees…
The sound of your brand is the logo that plays itself out in the mind of your customers. Sonic branding…
In today’s connected world, your internal brand is constantly being reflected to customers & what’s going on inside your company…