by Julia Carcamo | Drivetime Marketing |
I know it’s been a while, but we are finally rebooting Drivetime Marketing in 2019. We’ll be bringing you the tips and tricks that we have learned along the way. Hopefully, they’ll make some sense, and you’ll be able to put them to some good use.
by Julia Carcamo | Brand Marketing |
The right name can often make the difference in propelling you to success. It’s important to spend the appropriate amount of time with your naming process.
by Julia Carcamo | Advertising |
It’s the most wonderful time of the year. At least that’s my view. I love Christmas and the memories of decorating the tree with my mother while listening to Andy Williams and the Ray Conniff Singers on our old stereo. Even if it was 80 degrees (and in New...
by Julia Carcamo | Advertising, Brand Marketing |
Although some elements may be more important at a variety of points in the company’s life cycle, a truly effective business strategy includes a variety of marketing disciplines. Branding determines the style and direction of advertising. Advertising can create awareness for new leads. Product marketers can take those newly aware leads and turn them into customers.
by Julia Carcamo | Casino Marketing |
by Larry Mogelonsky, Guest ContributorOn my most recent Vegas stint, I lucked out on three card poker with one hand holding a straight flush that had three face cards in it. Chances are astronomically low (0.020%). You would think that I would have made it out of the...
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