by Julia Carcamo | Casino Marketing, Drivetime Marketing |
Did you know that you could market your business like a casino? Today we’re talking about lessons learned taking a gamble and how your business – whether large or small – can adopt some casino marketing strategies.
by Julia Carcamo | Staff Training & Development |
Growth and development of you and your staff should always be on your plan, particularly if you’re in marketing. Marketing technology, platforms, and insights are constantly evolving, as are our customers. Every year, millions of dollars are spent in talent...
by Julia Carcamo | Drivetime Marketing |
Developing and breathing life into a brand requires passion. Keeping that brand alive requires love. Much like two people promise to love each other for a lifetime, you hope customers and guests will do the same with your brand.
by Julia Carcamo | Drivetime Marketing |
Just a few short days ago, we rang in a new year. The next morning, we all made our yearly intentions that – we hope – will shape the rest of the year. This is also the time when we can make some resolutions that improve businesses and bring success.
by Julia Carcamo | Staff Training & Development |
The start of the new year is the perfect opportunity to make some marketing resolutions.
by Julia Carcamo | Brand Marketing |
With these five basic steps, you should be well on your way to developing your marketing plan for the coming year.
by Julia Carcamo | Drivetime Marketing |
I know it’s been a while, but we are finally rebooting Drivetime Marketing in 2019. We’ll be bringing you the tips and tricks that we have learned along the way. Hopefully, they’ll make some sense, and you’ll be able to put them to some good use.
by Julia Carcamo | Brand Marketing |
The right name can often make the difference in propelling you to success. It’s important to spend the appropriate amount of time with your naming process.
by Julia Carcamo | Advertising |
It’s the most wonderful time of the year. At least that’s my view. I love Christmas and the memories of decorating the tree with my mother while listening to Andy Williams and the Ray Conniff Singers on our old stereo. Even if it was 80 degrees (and in New...
by Julia Carcamo | Advertising, Brand Marketing |
Although some elements may be more important at a variety of points in the company’s life cycle, a truly effective business strategy includes a variety of marketing disciplines. Branding determines the style and direction of advertising. Advertising can create awareness for new leads. Product marketers can take those newly aware leads and turn them into customers.
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