How to write content for other websites is a question on practically every marketer’s mind. Steve Olenski started his writing career in the age of blogging. A consistent contributor to Forbes, among other outlets, Steve joins us to talk about the evolution his career and content writing, the power marketers have and the power customers have. He shares lessons learned and tips to help you move your content forward.
Steve believes in helping others and paying it forward. If you have any questions, contact him through Twitter at @steveolenski, through Forbes and via email at steveolenski@yahoo.com.
Drivetime Marketing is sponsored by M Partners.
Now available on iTunes.
https://api.soundcloud.com/tracks/311196128
Uncertainty is built into casino marketing—competitor moves, customer shifts, technology changes, and the unexpected always…
Guest loyalty isn’t what it used to be—and that’s not a bad thing. Today’s most…
Most casino marketing strategies focus on offers—but the most memorable experiences aren’t promotional, they’re personal.…
Loyalty isn’t built on points and promotions alone. Your players are comparing you to every…
Building a brand ladder can effectively identify messages and images that will resonate with your…
The brand promise is everywhere—from dazzling billboards to high-production commercials. But when a guest waits…