by Julia Carcamo | Casino Marketing |
As casino operators, I think we know more than any other industry what it means to battle for customer loyalty. We know that even the most loyal of our guests still spend a somewhat large portion of their time and money with our competitors. Why is that?
by Julia Carcamo | Staff Training & Development |
JCA specializes in casino marketing, both on the B2B and B2C side. So, it’s no surprise that we are a part of the annual Casino Marketing & Technology Conference produced by Casino Journal magazine. It is a can’t miss event for casino marketers and vendors hoping...
by Julia Carcamo | Brand Marketing |
Developing and breathing life into a brand requires passion. Keeping that brand alive requires love. Much like two people promise to love each other for a lifetime, you hope customers and guests will do the same with your brand.
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