After spending 18 years on the operations side of the casino industry, Trent was recruited by VizExplorer to not only provide a specialist point of view, but to assist clients in their success.
A bit of a turnaround specialist, Trent knows the ins and outs of a variety of facets of marketing and is an incredible walking library of best practices.
VizExplorer makes life easier, more productive and profitable for virtually any business. Powerful, yet intuitive, applications provide elegant solutions to a range of operational and marketing challenges At the core of the solution is the ability to understand operational metrics and bring together management data, customer preferences, and other data streams such as social, hotel or food & beverage. With an intuitive and often visual experience employees from operations to marketing to space optimization to CRM can become agile, execution engines in a real time environment.
Find more about Trent on LinkedIn.
Drivetime Marketing is sponsored by M Partners.
Building a brand ladder can effectively identify messages and images that will resonate with your…
The brand promise is everywhere—from dazzling billboards to high-production commercials. But when a guest waits…
Casino marketers make high-stakes decisions every day, yet too often, they’re based on flawed data,…
Casino marketing often falls into a dangerous pattern of sameness. Flashy slot images, jackpot bursts,…
A casino brand strategy does more than attract players through advertising—it amplifies every marketing effort,…
What if your casino’s VIP experience could match the prestige of one of the world’s…
